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How to Navigate the New Instagram Updates
If you’re creating content for the platform, you’ll want to pay attention to two major changes: 4:5 ratio feed previews and longer 3-minute Reels…

Owning Your Customer list
With the recent buzz surrounding a potential TikTok ban, conversations have sparked across offices, businesses, and influencer communities alike…

How to Spot the Scam
We’ve all experienced scam emails. They are like the junk mail of the digital world. Here is a quick guide to help you spot the red flags and stay on top of the sneaky scammers.

Is Email Marketing Dead? Not Even Close!
Wondering whether email marketing is dead? The truth is, email marketing isn’t just surviving — it’s thriving.

How can K.I.S.S help my online marketing?
This blog is not about smooching (sorry to disappoint). We’re talking about the KISS principle — Keep It Simple, Stupid! Ever heard of it?

Do you need a marketing strategy?
If you’re a small business owner wondering if a strategy is worth it — the answer is yes! A solid plan is your roadmap to success.

What a Keyword Phrase is & why it helps your SEO
If your website isn’t using targeted keywords, it won’t rank well on Google. Search engines prioritise content that matches user searches — so focus on the right keywords!

A simple Guide to SEO
A stunning website is just the start. To truly succeed online, you need to drive the right traffic and turn visitors into loyal customers.

Understanding greenwashing: navigating sustainability in business
Businesses are under pressure to appear eco-friendly, but misleading sustainability claims (a.k.a greenwashing) can blur the truth.